Real DTC brands talk about influencer marketing to scale their business - even during a crisis
How influencer marketing helped shift Every Man Jack from retail to ecommerce success
Every Man Jack makes simple, affordable, high-quality grooming products for guys. A family-owned and operated consumer products business with over 80 products across all grooming categories, they have invested in a brand ambassador program to share their brand story. Using the authentic content generated by their 300+ ambassadors, they have expanded from retail to ecommerce and continue to increase ROI of that content with every campaign.
Main Discussions
Influencer Marketing Across Multiple Channels
Wednesday, April 22, 2020
Every Man Jack
In our live conversation we aim to explore:
- How they transitioned from retail to e-tail.
- The impact influencer marketing has had on their business.
- Why influencer content plays a vital role in their marketing strategy.
Who's Speaking
Brad Handel
Marketing Manager at Every Man Jack
Katya Allison
Director of Marketing Content & Sales Enablement at GRIN
Check out our past
Brands Working Remote Talking Influencer Events
Tres Colori is a DTC jewelry brand based in New York that creates personalized nameplates and jewelry.
Dreamland Baby, the maker of Weighted Sleep Sacks and Blankets featuring their proprietary CoverCalm™ Technology
Los Angeles Apparel makes your favorite styles & quality basics sustainably in the USA. We’re on a mission to bring back apparel made in the U.S.A. by highly trained employees earning fair wages and supporting domestic farmers.
Gainful is a brand of personalized supplements to help you stay on track and reach your goals because “healthy” looks different on every body.
With the spending on influencer marketing rising by 33% in this year alone, along with the continued growth, brands who never thought to leverage influencers to share their brand story are being forced to think twice.
From algorithm changes on social to Google updates for search, making sure that the campaigns you run are effectively bringing in the ROI.
Vera Bradley, based in Fort Wayne, Indiana, is a leading designer of women’s handbags, luggage and other travel items, fashion and home accessories
MUTESIX is a creative agency that scales up brands of all sizes with a team of professionals eager to grow, learn and ultimately win.
Schell Games is one of the largest independent game design and development studios in the United States.
Get started with GRIN
Make the most of your influencer marketing program with the all-in-one platform designed to help you build more authentic, brand-boosting relationships.