The Ultimate Influencer Gifting Platform
One platform for creators and ecomm
GRIN integrates with your ecommerce store and brings everything into one centralized platform—so you can gift at scale without losing the personal touch.
Connect Shopify, Magento, Salesforce, BigCommerce, or WooCommerce to view product info, inventory, and pricing directly in GRIN.
Share curated product selections tailored to each campaign or creator.
Fulfill orders directly from GRIN and track delivery status in real time.
See what you’ve sent each creator and which products they’ve loved—so your next gift always hits.
Your creators made their selections. Orders are placed and tracking is live. I’ll take it from here.
Want to take a quick product tour?
Loved by ecommerce brands
Nicole Roberts
Influencer Marketing Manager at MCoBeauty
GRIN is one of the few platforms that has a full Shopify integration, which allows us to place creator orders through our ecommerce stores and ship product out directly from our ecomm team. This is a really valuable feature for our team as it removes the task of manually packing orders from our workflow, which is a huge time-saver.
Lydia Lee
Affiliates & Ambassadors at nutpods
GRIN has allowed me to automate processes, saving me time, money, and allowing me to scale my influencer programs. Before GRIN, I was capped at managing a total of 200 influencers. Utilizing GRIN software has allowed me to push beyond that threshold and more.
Rachel Davidson
Influencer Marketing Manager at Liquid I.V.
I am able to find high-quality creators and form deeper relationships—I am not sure where I would be without GRIN. It has been such an instrumental part of our growth.
Frequently Asked Questions
More FAQsThere are multiple instances in which a brand might want to use influencer gifting. Some brands that do gifted collabs offer creators free products in exchange for that creator posting about their brand on social media. But sometimes, influencer gifting just means sending products to creators on your roster to try out or feature in a paid campaign.
Whatever “influencer gifting” means to you, GRIN can help simplify the process. With seamless ecommerce integrations, you can view your entire inventory, fulfill product requests, and track the status of each order, all from a single platform. You can even let creators choose which products they want to promote and keep tabs on which products are their favorites.
If your goal is to send an item to an influencer, hoping that they will post about your brand in return, the best course of action is to identify those who already use your products and know your brand. Since they are not obligated to post, finding influencers with a genuine affinity for your brand will greatly increase your chances of acquiring content.
When you’re ready to run a gifting campaign, GRIN is here to help. We streamline the entire process from shop to ship, saving you countless hours you can spend focusing on big-picture goals and building long-term relationships with your creators.
The best influencer gifts are tailored to the creators who receive them. To maximize your chances of getting a shout-out, you should do your research– has this creator shown excitement about similar products? Do their most popular posts feature this item?
GRIN takes the guess-work out of gifting. You can easily keep track of creators’ favorite products to send them more of what they love.
There’s no golden rule for how frequently you should send gifts out to creators– it all depends on your campaign goal.
While you’re still building a relationship with a creator, it’s a good idea to stick to a regular schedule for sending out gifts. Being predictable with your gifting will help them plan out their content schedules and make for a smooth start to the partnership.
Once you’ve sent your first few gifts to a creator and have a better idea of their preferences, you can start to include them in gifting campaigns that match their vibe. Influencer Marketing Platforms like GRIN can help by empowering creators to set their own preferences for the type of products they want to receive, and when they’re ready for them.
Product seeding is when you send a gift to an influencer with the hope that, in return, they post about your brand. This is a popular and cost-effective influencer marketing strategy because, if done effectively, you receive content for just the cost of manufacturing the item sent to the creator.
An Influencer gifting platform is better than a seeding agency for several reasons. The main ones being:
- Efficiency and automation: Platforms help streamline influencer gifting by automating tedious processes that keep you from focusing your energy where it counts.
- Transparency and data: Platforms provide real-time data and campaign performance metrics so you can make data-driven decisions.
- Cost-effectiveness: Platforms often offer flexible pricing, making them cost-effective for brands of all sizes.
- Self-service and scalability: Many platforms allow brands to manage campaigns independently and scale their strategies as they grow. Seeding agencies may have limited scalability and flexibility.
