Getting Started with Influencer Marketing
Chapter Three: Influencer Budget walks through the process of setting a budget for your influencer marketing
Defining a budget for influencer marketing can be a difficult task. It includes understanding the true ROI of your potential influencer program and gaining an understanding of how your influencer compensation plan will work.
In chapter three we dive into best practices in setting up an effective influencer marketing budget, and the key metrics you need to take into consideration to scale.
The chapter three toolkit covers it all
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Watch chapter three
Join the conversation and watch the replay of our 0 to 100 series chapter three, influencer marketing budget.
"There are so many different little nuances in influencer marketing from the very beginning of the campaign to the very end, on the individual influencer level and at the macro campaign level."
-Ethan Frame, Senior Manager Influencer Marketing,
Check out our entire
0 to 100: Getting Started with Influencer Marketing series
Learn how to identify your influencer marketing objectives, set KPIs, determine budget and more.
Find out how to identify and find the right influencers to align with your brand.
Gain insight on the ROI of your program and influencer compensation plans that work.
Discover the right way to reach out to influencers for success and to create long-term relationships.
Explore how to set up influencer campaigns, select platforms, and implement attribution.
Understand pivotal KPIs, how to measure them and how to identify ROI.
Get started with GRIN
Make the most of your influencer marketing program with the all-in-one platform designed to help you build more authentic, brand-boosting relationships.