Gia by GRIN
Meet Gia, your creator marketing teammate.
Gia is GRIN's AI agent. She finds creators, drafts outreach and keeps your programs moving. Watch her work, one feature at a time.
Season 1 · Episode 5 · 50 seconds
One inbox
Every creator gets one thread, email and DMs together.
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AI agent for creator marketing
What is Gia?
Describe the outcome you want. Gia does the work, shows you the plan, and you decide how hands-on to be.
Gia is GRIN’s AI agent for creator marketing. Tell her the outcome you want and she prepares and runs work across creator discovery, outreach, activation, and reporting inside GRIN. She shows you the plan, and you choose how much of it to review.
How is Gia different from a creator marketing platform?
GRIN is the creator marketing platform. It keeps creator, program, deal, payment, content, and performance data together. Gia is the AI agent inside GRIN that operates across that connected system. The platform holds the record; Gia helps move the work.
See the GRIN creator marketing platformPlan first
She shows the plan. You set the controls.
Gia shows you a plan before she acts, and you decide what needs your approval.
G
Gia
Plan ready to review
Creator outreach plan
See what Gia has lined up.
Audience and brand fit checked
Offer terms ready to review
Messages ready
Review every step or only the ones that matter to you. The plan keeps the intended action clear either way.
Discovery
How Gia finds creators.
Teach a persona, search on demand, review matches.
01
Personas you train once
Teach GRIN what a great creator looks like for your brand, then reuse that intelligence across every search.
02
Search creators on demand
Find creators when you know the brief, or when you already have a name. Personas and Marketplace applications work alongside it.
03
A matches queue to review
Gia brings sourced creators to you to like, pass or reach out to.
Recruit and operate
Move from outreach to an active program.
Recruit creators, activate the work, and keep the program moving.
01
Outreach and recruitment
Gia prepares personalized outreach for the creators you want, and you set how closely to review it.
02
Creator activation
Gia coordinates product gifting, delivers briefs, and tracks deliverables.
03
Program operations
Gia keeps campaign work moving and brings the decisions, exceptions, and results that need your attention back to you.
Works where you work
Works where your team already works.
Web, Slack, or MCP.
Use Gia on the web, in Slack, or from your own AI tools through MCP.
Ask where the conversation happens
Start work, check progress, or find out what needs your attention without changing how your team communicates.
The work still happens in GRIN
Gia works against your account data with the same guardrails and controls. Web, Slack, and MCP are ways to reach her, not copies of your program.
Creator intelligence
Grounded in what creators actually sell, not just what they post
Built on real program data.
Gia works from GRIN's transaction-verified creator data, so her recommendations reflect what has actually performed for brands.
Creator signals
Persona and program fit
Audience fitEngagement depthContent signalsBrand affinity
Transaction data
Creator program intelligence
$1.2B+in creator-driven GMV
$215M+earned by creators
Creator App
Creators have a product too.
Discover, apply, their own Gia, earnings.
The GRIN Creator App gives creators a dedicated place to find opportunities, apply, work with their own Gia, and follow their earnings.
G
Creator App
Hi, Maya
New opportunity
Summer essentials campaign
Product giftingContent deliverable
Active campaign
Everyday routine
Brief accepted
Earnings
$486.20
Current balance
DiscoverCampaignsEarnings
What is an AI agent for creator marketing?
An AI agent for creator marketing is software that prepares and carries out creator program work across discovery, outreach, activation, and reporting. Unlike a dashboard that waits for a person to operate it, the agent moves the work forward while your team stays in charge of the decisions.
What can Gia do?
Gia can source creators against trained personas, prepare outreach and program work, answer metric questions, and surface live dashboards. You can use her on the web, in Slack, or from your own AI tools through MCP.
How does Gia find creators?
Teach Gia a persona, search on demand, and use the matches queue as much or as little as you want. GRIN's transaction-verified creator intelligence helps Gia evaluate fit using real creator program data.
How do approvals work?
Gia shows you her plan, and you decide what you want to review.
Where can I use Gia?
Use Gia on the web, in Slack, or from your own AI tools through MCP. The work still happens inside GRIN with the same data, guardrails, and controls.
How much does Gia cost to get started?
Start on Free at $0, try Starter free for 30 days, or buy Growth or Scale today. A card or ACH account goes on file at signup. When a Starter trial ends, billing starts automatically at $200 a month unless you switch to Free or another plan first. Every plan adds a management fee on wallet deposits, from 20% on Free to 5% on Scale. Setup takes as little as 10 minutes.
Gia FAQ
Frequently asked questions
Put Gia to work today
Start free or try Starter for 30 days, and be live in as little as 10 minutes. Gia builds your brand profile, then walks you through your first program.
Free
$0 a month + 20% management fee on wallet deposits
Starter
30 days freeThen $200 a month + 10% management fee on wallet deposits
Growth or Scale
Buy today: $500 or $1,500 a month + 7% or 5% management fee on wallet deposits
Card or ACH on file. Starter bills $200 a month after day 30 unless you switch.