Own the Conversation with GRIN’s Real-Time Social Listening Tool
Monitor what matters—without the manual effort.
You don’t have time to scroll through every mention. GRIN’s Social Listening does it for you, surfacing the insights that matter most.
Here’s how it works:
Monitor metrics, hashtags, and posts as they happen.
Cut through the noise with filters for follower count, keywords, and more.
Spot emerging trends over time so you can get in at the right time.
Set up tracking for campaigns, product lines—even competitors.
Prove creator ROI with social listening.
You know creators drive awareness—now, you can prove it. GRIN’s Social Listening connects the dots between what creators post and how your brand performs.
Our influencer marketing software allows you to:
Sentiment analysis shows how people perceive your brand and products.
Identify which creators (even those not on your roster) drive the most buzz.
Use insights to refine messaging, partnerships, and content strategy.
Share polished reports that connect creator activity to real business outcomes.
Frequently Asked Questions
More FAQsSocial listening is the process of monitoring and analyzing what audiences say about your brand, products, and industry on social media. It helps marketers understand audience sentiment and brand perception, spot trends, and make smarter decisions based on real consumer insights.
Social listening tools help track and analyze brand mentions, hashtags, conversations, competitors, and more across social media. GRIN’s social listening tool is built directly into its creator marketing platform, offering real-time insights into creator content, audience sentiment, and brand performance—without the manual effort. Social listening can benefit a variety of industries, from apparel, sportswear, and footwear brands to supplement, nutrition, beauty, and consumer electronics.
Start with the platform where your audience is most active and where you know creators are already talking about your brand. For most consumer brands, that means starting with Instagram—the most popular social media platform for influencer marketing. Although other brands may find their target audience is more active on TikTok or YouTube.
The best social listening tools are the ones built for your specific goals. If you’re a creator marketing team focused on measuring creator impact and brand awareness, GRIN’s Social Listening tool is purpose-built to give you the insights that matter most—no extra noise, no generic dashboards. No extra noise, and NO generic dashboards to clutter up your workflow.
Social listening gives you a real-time view into how audiences respond to your creators and campaigns—beyond just likes and comments. It helps you identify which influencers are driving real conversations, spot emerging trends, refine your messaging, and uncover new creator opportunities you might have missed. With the right insights, you can make smarter decisions and maximize the impact of every partnership.
