The Industry-Specific Approach to Influencer Marketing

Industry leaders succeed by partnering with social media creators to share their brand stories and provide genuine product endorsements to an engaged audience. Analyzing survey responses from 530 brands that utilize influencer marketing, this report explores where brands look for creators, how brands manage relationships with them, and what it takes to generate a positive ROI from creator partnerships.

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How brands tailor a unique approach to creator partnerships.

In 2021, top brands scaled their influencer marketing programs from a foundation built on innovation. This report details their creative approach to influencer relationships, campaigns, goals, and more.

A guide for influencer marketing in 2022 and beyond

This report outlines how today’s top brands:

  • Staff influencer marketing programs
  • Set budgets
  • Choose the right partners
  • Build winning campaigns
  • Generate ROI
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Influencer marketing is now an essential strategy.

More than 72% of brands plan to use influencer marketing in 2022. Find out how one of the most lucrative and cost-efficient marketing strategies can work for your brand.

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All the resources you need for your influencer program

GRIN has got you covered with every resource you need to set up and influencer marketing program, manage your creators, build long-term creator partnerships, and gain true ROI on all your influencer marketing programs.

Make the most of your influencer marketing program with the all-in-one creator management platform designed to help you build more authentic, brand-boosting relationships.