Apparel brands on GRIN: By the numbers
Our customer data shows apparel and accessories brands have seen steadily rising metrics leading to increased sales, even in the current global crisis.
Check out the phenomenal numbers our fashion brands are seeing on average each week.
0Generated pieces of content
0Engagements per content piece
0Impressions per content piece
0Views per content piece
0New influencer partnerships
Proven influencer marketing strategies that work
Here at GRIN, we’ve worked with some of the top DTC apparel and accessories brands and have seen tons of creative, successful influencer campaigns along the way. Here are a few of their strategies proven to be effective—even in a crisis.
Partner for a cause
Team up with an influencer who shares your social values and run sales for a cause you care about. You might donate one product for every one purchased, for example. You’ll not only drive sales, but build a positive brand image in the process.
GRIN tool: influencer relationship management
Take action quickly and seamlessly communicate with influencers and your team through GRIN's powerful inbox.
Run secret sales
Make audiences feel like they’re “in” on something special by creating secret sales, where influencers send an exclusive invitation to their followers.
GRIN tool: campaign management
Create affiliate links, handle product fulfillment, and manage discount codes all within GRIN's campaign management suite.
Partner for promos
Give your influencer partners higher discounts on promo codes to share with their followers. You’ll see an uptick in sales due to influencers’ ability to reach and persuade their audience to take advantage of an enticing promotion.
GRIN tool: reporting & attribution
Track true ROI and the success of all your influencer campaigns with GRIN's reporting and attribution features.
Slim down sales
Short, time-sensitive sales for apparel and accessory brands see huge returns. These "slim sales" use influencers to promote an allotted time slot for their audience to take action, creating a sense of exclusivity and urgency for buyers.
GRIN tool: content creation & management
Discover and reach out to the right creators and get the best content to repurpose for your ads, website, and social posts.
Connect with the right influencers
It’s not all about follower count. Brands who connect with influencers who are truly a good fit for their brand are more likely to produce authentic content that resonates with audiences and builds real brand love.
GRIN tool: creator & influencer recruitment
Use GRIN's influencer search engine of over 32M to find authentic influencers, access outreach templates, and manage influencer relationships.
Want tips and tricks straight from successful marketers?
GRIN's new live webcast series, Brands Working Remote: Talking Influencers, brings brands and industry execs together to discuss real influencer marketing scenarios, the current eCommerce landscape, and successful marketing strategies for DTC companies.
Don’t miss out on the chance to get the inside scoop LIVE from brands who are crushing it with influencer marketing. Sign up for our next live webcast, airing soon.
Resources to inspire your influencer program
Still mulling over your plan of attack for your apparel or accessory brand? Take a look at a few hand-picked resources from our team.
Get started with GRIN
Make the most of your influencer marketing program with the all-in-one platform designed to help you build more authentic, brand-boosting relationships.