Hoo.be is redefining direct-to-audience engagement through the link-in-bios of today’s most popular online creators. From sharing content to building digital communities, hoo.be is the go-to hub for creators to connect their followers with their entire online world.
Reaching more influencers, faster
With a one-to-one outreach approach and manual creator searching, the hoo.be team wasted a lot of time and wasn’t making the impact they knew they could. And without data to back up their outreach messaging, it was difficult to see which types of emails performed the best.
GRIN has provided a drastic difference for us when it comes to how our creator success team conducts search and recruitment for prospective creators, as well as outreach to those prospects
Jordan Greenfield
Founder and CEO of hoo.be
Search and communication tools to streamline their workflow
The team at hoo.be turned to GRIN for assistance. With our expansive Creator Search database and advanced Email Templates and Sequences, hoo.be managed to expand its influencer program in much less time.
And with the ability to see which emails performed well, they could optimize their messages to improve conversion rates.
Phil leveraged GRIN’s Activations workflow to build and customize campaigns tailor to his specific program goals.
GRIN allowed Phil to design a payment structure that rewarded high-performing partners for a job well done.
GRIN’s Live URL function made onboarding creators a breeze and helped keep everyone in the loop on expectations and deliverables.
GRIN’s payment alert system and PayPal integration streamlined the compensation process and kept Uber’s creators paid and happy.
Our main goal with outreach to creators is to get them interested in [our brand] and to start using and love the product and become a user in our community. GRIN is extremely helpful for this, as we’re able to easily target and reach creators of all sizes and niches.
Jordan Greenfield
Founder and CEO of hoo.be
An uptick in adoption for hoo.be
With the ability to reach out to more influencers with the click of a few buttons, hoo.be could scale its program and bring more active partners onto the team.
As a result, hoo.be has seen:
650%
increase in weekly outreach
200%
increase in active creators
acquired
12+
hours saved each week
Creators use [our service] as it’s the best product for their needs and provides more value to them than anything else out there. GRIN has allowed us to scale our product to reach and onboard more creators across all niches while sticking with our core mission and values.
Jordan Greenfield
Founder and CEO of hoo.be
