Launching an Influencer Marketing Campaign

In this guide we give a step by step process for launching your influencer campaigns from start to finish. From creating campaign briefs to building effective workflows, read this guide and be on your way to increased sales and successful influencer marketing campaigns. 

launching an influencer marketing program

Use this guide to set up successful, winning influencer campaigns

Influencer marketing has become one of the most powerful strategies for eCommerce DTC brands and has no signs of stopping. Whether you are just starting out or need help scaling your existing influencer program, use this guide to get your campaigns off the ground and start seeing immediate ROI.

With this guide you will learn...

  • What to expect when first launching your influencer campaign including timeframes and expected returns.
  • Effective influencer campaign workflows that will help you build briefs and outline your campaign goals.
  • The importance of identifying the right influencers to fit into each of your campaigns and maximize your success.
  • How to engage and build genuine influencer relationships from outreach to long term connections.
  • How to track the success of your influencers and your entire influencer campaign.
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Influencer marketing programs have been responsible for massive revenue growth for startups, small, medium and large businesses. Nearly 90% of all marketers using influencers experienced as good or better results than all their other marketing campaigns.

It’s no surprise then that 98% of those same marketers plan to keep or increase their influencer budgets. This medium is working, and the ROI is stronger than ever.

It’s important to understand the campaign process if you want your influencer marketing to be effective.

All the resources you need for your influencer program

GRIN has got you covered with every resource you need to set up and influencer marketing program, manage your influencers, build long-term influencer partnerships and gain true ROI on all your influencer programs.

Get started with GRIN

Make the most of your influencer marketing program with the all-in-one platform designed to help you build more authentic, brand-boosting relationships.