As the pandemic stabilizes and more consumers return to a traditional retail environment, brands must be extra flexible in their operations. Creator management impacts so much more than just ecommerce. Brands like Everlane have seamlessly integrated creators into online and in-person experiences. Discover how they balance and integrate these efforts (ecommerce vs retail) and how they think of the future regarding the return of the physical retail environment.
Founder, Executive Chair, & Climate Lead
VP of Marketing
The creator economy is an extremely diverse space, and partnering with a wide array of influencers is essential for helping your customers feel seen and valued. Diversity, equity, and inclusion aren’t nice-to-haves—they’re must-haves.
Finding creators with excellent brand fit can be a huge challenge in and of itself. But how do you get those creators to want to work with you?